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Product Design Careers

Digital Product Manager
A digital product manager is an employee who focuses on technological products. They are in charge of the particular digital product, and will oversee everything from the development, to the launch, to its feedback.
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Skills
Management
Project Management
Product Management
Strategy
Leadership
Agile Methodologies
Marketing
Business Analysis
Social Media
Digital Marketing
Marketing Strategy
Microsoft Office
Product Development
Digital Strategy
Team Leadership
Stakeholder Management
Social Media Marketing
Customer Service
E-commerce
Strategic Planning
Change Management
Business Strategy
Business Process Improvement
Business Development
Data Analysis
More core skills
Degrees
BA / M of Business Administration
BA / M of Business
BA / M of Accounting
BA / M of Account & Finance
BA / M of Advertising
BA / M of Business & Marketing
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Graphic Designer
A graphic designer creates visual concepts, from logos to bus wraps, and everything in between. They work on all areas of a project, from the initial consultation to the final design. Graphic designers can work in-house or on a freelance basis.
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Skills
Graphic Design
Adobe Creative Suite
Logo Design
InDesign
Photoshop
Adobe Photoshop
Illustrator
Adobe Illustrator
Typography
Illustration
Web Design
Graphics
Social Media
Photography
Advertising
Microsoft Office
Marketing
Branding & Identity
Brochures
Art Direction
Customer Service
Layout
Corporate Identity
Social Media Marketing
Creative Direction
More core skills
Degrees
Diploma / BA of Graphic Design
Diploma / BA of Marketing
Diploma / BA of Design and Visual Communications, General
Diploma / BA of Communication Design
Diploma / BA of Photography
Diploma / BA of Art and Design
Diploma / BA of Illustration
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Product Manager
Product managers (PM) are responsible for directing what products and software an organisation should build and leading the cross-functional team who build it. PMs define a strategy and manage the design, user research, testing, and feature definition of a product.
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Skills
Communication
Project reporting
Managing cross-functional teams
Project management
Agile
Product development lifecycle
Product strategy: product vision
Presentation: visual communication
Stakeholder management: multiple stakeholder influence / influencing cross-functional teams
Marketing
Product strategy: strategic product roadmap / product strategy and roadmap / defining product roadmapping
Product management: go to market strategy
Presentation (to multiple stakeholders)
Organization
Collaboration
Market knowledge
People management
Product management: product execution
Product management: product planning, development and launch
Positive attitude: get things done attitude (positive)
Product development: strategic product development
Product management: product management process
Customer insight: Understanding your customer
Product development: product design
Teamwork: working cross-functionally
More core skills
Degrees
BA / M of Business
BA / M of Economics
BA / M of Marketing
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UI Designer
UI designers work on the user interface of a website, app, machine, or other software. They plan and co-ordinate the visual aspects of a design to help the user have a pleasant and productive encounter with their product
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Skills
Graphic Design
User Interface Design
Adobe Creative Suite
Web Design
Adobe Photoshop
Photoshop
Adobe Illustrator
Illustrator
Interaction Design
Wireframing
InDesign
Logo Design
User Experience (UX)
HTML
Typography
User Experience
InVision
Microsoft Office
CSS
Social Media
Sketch App
Art Direction
User Experience Design
User-centered Design
Prototyping
More core skills
Degrees
Bachelor of Arts - BA
Design and Visual Communications, General
Digital Media
BachelorWeb Page, Digital/Multimedia and Information Resources Design
Bachelor of Design
Bachelor of Fine Arts - BFA
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UX Designer
A UX designer is involved in the development of a product; their focus is on how the user will experience it. This could be anything – an application, a website, a television or even an experience in a restaurant or hotel. A UX designer will analyse how the user will feel after using their product... Read More »
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Skills
User Interface Design
Web Design
Adobe Creative Suite
Graphic Design
Interaction Design
Photoshop
wireframing
Illustrator
Information Architecture
User Experience
InDesign
HTML
CSS
User Experience Design
User-centered Design
Adobe Photoshop
Usability Testing
Adobe Illustrator
User Research
Typography
Social Media
Logo Design
Microsoft Office
inVision
User Experience (UX)
More core skills
Degrees
BA / M of Graphic Design
BA / M of User Experience Design
BA / M of UX Design
BA / M of Industrial and Product Design
BA / M of Computer Science
BA / M of Design
BA / M of Design and Visual Communications, General
BA / M of Human Computer Interaction
BA / M of Information Technology
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Art Director
Art directors create designs for various projects in the creative industries. They will generally conceptualise the design, and then oversee its creation by the design team. They may be employed by one company or work on a freelance basis.
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Skills
Art Direction
Graphic Design
Adobe Creative Suite
Advertising
Typography
Creative Direction
Logo Design
Photoshop
InDesign
Illustrator
Illustration
Photography
Web Design
Brand Development
Social Media
Adobe Photoshop
Graphics
Branding & Identity
Concept Development
Corporate Identity
Creative Strategy
Adobe Illustrator
Art
Layout
Visual Communication
More core skills
Degrees
Bachelor of Art, Graphic Design
Bachelor of Arts, Art History
Post Graduate of Architecture
Bachelor of Graphic Design
Bachelor of Interactive Communications
Bachelor of Marketing Communication
Bachelor of Fine Arts-BFA
More Degrees

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Product Design Careers

Digital Product Manager

Graphic Designer

Product Manager

UI Designer

UX Designer

Art Director

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FutureLearn aims to help everyone fulfil their potential in a changing world,
by transforming access to education.